Proprietary Metric
GEO Score
The definitive metric for measuring how prepared your brand is for AI-powered discovery. Your score predicts citation likelihood and recommendation rate across AI platforms.
85
/ 100
Example GEO Score
Excellent AI Optimization
88
AI Visibility
82
AI Sentiment
79
Narrative Alignment
91
Citation Likelihood
What GEO Score Measures
Four dimensions of AI optimization
AI Visibility (25%)
How often and prominently AI mentions your brand when relevant queries are asked.
- Mention frequency
- Response prominence
- Multi-model coverage
- Query relevance
AI Sentiment (25%)
How positively AI describes your brand, products, and services.
- Sentiment polarity
- Descriptor quality
- Tone consistency
- Competitive framing
Narrative Alignment (25%)
How closely AI's description matches your intended brand positioning.
- Brand voice match
- Value proposition clarity
- Archetype alignment
- Positioning accuracy
Citation Likelihood (25%)
The probability that AI will recommend you when users ask for options.
- Recommendation rate
- Competitive ranking
- Authority signals
- Content quality
Score Interpretation
80-100
Excellent
Your brand is highly optimized for AI discovery. AI actively recommends you.
60-79
Good
Solid AI presence with room for optimization. AI mentions you but not consistently.
40-59
Moderate
AI awareness exists but significant gaps. You're missing recommendation opportunities.
20-39
Low
Limited AI visibility. AI rarely mentions or may have inaccurate information.
0-19
Critical
AI doesn't know your brand or has significant misinformation. Urgent action needed.
How to Improve Your GEO Score
Calculate Your GEO Score
Get your personalized GEO Score and see exactly how AI-ready your brand is.